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US → Brazil: estimate profit before you buy
Estimate resale profit selling in Brazil: 18% marketplace fee, forwarder from $14, duty ~22%. Worked example + NYtoRU calculator.
NYtoRU presets (same as calculator)
Solo estimaciones de planificación. No es asesoría legal ni fiscal.
Example estimate
Demo: electrónica📱 Wireless earbuds
Buy (US): $49.99 · Weight: 0.25 kg · qty 5 · Category surcharge: ×1
Country preset only — not the calculator category rate. Electronics into the EU/UK are often 0%; apparel is often ~12%.
Watch battery rules (lithium), marketplace return rates, and serial/region locks.
How we calculate
- Ship USD = max(forwarder min, weight × $/kg) × category surcharge.
- Landed local = buy + shipping + duty estimate + marketplace logistics.
- Sell price is set so that after marketplace fee you hit the target margin (~30% in the example).
Local market notes
Customs / import: Commercial import (not Remessa Conforme): II 35% general / 50% electronics and batteries (calculator preset, not NCM). Remessa Conforme is a B2C parcel program — do not use it for a resale lot. Not EU IVA.
Tax: ICMS ~18% on CIF+II is in the cost stack (state average). PIS/COFINS (and sometimes IPI) are extra, not in the stack number. CNPJ for serious resale.
Marketplaces: Mercado Livre — Mercado Envios, full/logística própria; frete grátis competition.
Shipping: Correios; 2–6 week holds; disinfection on some parcels.
Compliance: ANVISA for cosmetics/health, ANATEL for telecom/RF, INMETRO on many goods. Mercado Livre refuses listings without the matching mark.
Solo estimaciones de planificación. No es asesoría legal ni fiscal.
Pre-buy checklist
- Re-run with your real weight and buy price — presets do not replace your invoice.
- Check comparable listings on the marketplace, not only your target margin.
- Factor returns, certifications, and lithium/liquid restrictions.
- USD FX moves — leave a buffer on exchange rate.
Categories for this market
Watch battery rules (lithium), marketplace return rates, and serial/region locks.
Weight + size adds forwarder cost; authenticity checks matter on local marketplaces.
Heavy SKUs: min forwarder fee often loses to per-kg. Check fitment for local market.
Air-cargo restrictions and liquid surcharges can erase thin margins.
Lithium rules raise shipping cost; some corridors ban or delay these items.